Time Inc.’s First User-Generated Issue

Thought you might enjoy this, Alice.

Time Inc. Tries Hand at Reader-Generated IssueThis Old House’ becomes 'Your Old House’ for a monthThis Old House has become one of the latest magazines–and first Time Inc. title–to publish a 100-percent reader-created issue.The 950,000-circulation title’s June issue is comprised entirely of reader-submitted photos and stories of do-it-yourself projects. (It also features a special “Your Old House” logo with the word “This” crossed out.)User-Gen TrendEarlier this month, Budget Travel published its own user-generated June issue. The magazine solicited roughly 2,800 pitches from readers and included submissions from 324 contributors. In a blog post for FOLIO: [0], editor Erik Torkells wrote, “Let’s be perfectly clear. Making this issue was neither cheap nor easy.” The magazine paid “normal fees” to contributors as well as travel expenses for companions and had to do an “extraordinary amount” of editing.Read the FULL STORY (Folio Magazine online)



January 23, 2017

Makeup Artist Raises Mental Health Awareness With New #InsideOutChallenge

Canadian beauty blogger Yasaman Gheidi is using her makeup skills to spread mental health awareness with her new #InsideOutChallenge. While makeup can be fun and glamorous, Gheidi shows us a different side by using products to transform her face into a mirror for what’s within. The project came about after the 27-year-old self-taught beauty blogger left her staff Christmas party early due to an anxiety attack.

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