Baby Rock Stars


Wow, how cute is this campaign? When El Comercio, a daily Ecuadorian newspaper, wanted to tell people about a classical music CD and book that was included with their Sunday edition, they enlisted the help of ad agency La Facultad in Quito, Ecuador. Under the tagline, “The True Fathers of Music,” they dressed up babies into the exact outfits Axl Rose, Elvis and Gene Simmons would wear. Who’s carrying these mini-me rock stars but the classic composers themselves! A nice reminder that we should all remember our roots.



Advertising Agency: La Facultad, Quito, Ecuador
Creative Team: Xavier Barona, Miguel Salazar, Andrs Freile, Luis Riera, Eduardo Revelo, Gabriel Mora
Photographer: Ramiro Salazar
Producer: Mario Mena
Agency producer: Dalila Medina
Retouching: Andrs Freile
Make up: Lucy da Silva
Costumer: Yadira Intriago
Account supervisor: Paola Salas
Account director: Ana Isabel Bejarano
Additional credits: Marcelo Tamayo, Santiago Zumrraga, Cristina Ypez, Ana Julia Ayala, Elizabeth Vera
Published: June 2011

via [AdsoftheWorld]



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