Epic Star Wars Battle Rages in Times Square

Though we’ve seen countless brands collaborate with the Star Wars franchise to grab our attention (VW, Adidas, LEGO), it’s rare when marketing efforts are as epic as this. To celebrate the official launch of BioWare's Star Wars: The Old Republic video game, Electronic Arts staged a lightsaber duel between Jedis and Siths in New York's Times Square on Tuesday, December 20, 2011. The flash mob, called "Freeze Battle," raged every half hour from 4-6:30 p.m. (Notice how this was a “freeze battle,” meaning people froze like statues.) Judging from the pictures and the video below, it looks like the 100 or so people participating were having a grand ‘ol time. Must have been fun to watch, as well.

Star Wars: The Old Republic website

December 2, 2016

Sexy French Farmers Pose for Shirtless 2017 Calendar

Last year, the holiday season was set ablaze by France’s Pompiers Sans Frontières (Firefighters Without Borders) and their sizzling, stripped-down calendar. Shot for a good cause by renowned Paris-based fashion photographer Fred Goudon, the risqué calendar proved to be a popular Christmas gift—both in France and abroad. In keeping with tradition, Goudon has photographed a new crop of au naturel pin-up models for his 2018 edition: French farmers.

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December 1, 2016

Meticulous Landscape Paintings Beautifully Represent Intangible Emotional States

Artist Crystal Liu intimately ties her emotional states to beautiful abstract paintings. In large-scale works, she constructs landscapes that are metaphors for the intangible forces that drive us. Visually, elements of the Earth and sky are the actors for the feelings we cannot easily imagine. Together, the sun, mountains, and more depict “narratives of conflict, entrapment, longing, and precarious hope.” These symbols allow Liu to seem removed, yet make the pieces deeply personal.

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