10,000 Hanging Garments Encourage People to Recycle

Fashion department store Marks & Spencer launched its project called Shwopping, a portmanteau of shopping and swapping, in an effort to recycle clothing and decrease waste. The project, which they refer to as a revolution, seeks to draw attention to the amount of clothing that’s discarded every day in the UK and make a conscious effort to reverse this wasteful habit. The cause claims that approximately 10,000 articles of clothing go to landfills every five minutes.

The clothing retailer’s initiative has taken to the streets, installing a public display of unwanted apparel on a building in East London. The towering edifice is mounted with about 10,000 discarded garments, which really only represents five minutes worth of trashed clothing according to their campaign. It’s overwhelming to visualize the statement and the intent is to shock people into change.

The Shwopping project has placed over 1,200 “Shwop Drop” boxes at M&S stores across the UK for everyday shoppers to place their unwanted clothes into. The clothes are then transfered over to Oxfam, an international organization devoted to creating solutions for social problems like poverty. From there, Oxfam is set to handle the materials by reselling, reusing, or recycling them.

M&S Shwopping on Facebook
via [Kuriositas, Simon K]

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Floating Cabin Lets Nature-Lovers Sleep in the Treetops of Sweden

If you’ve ever dreamed of cuddling up in a contemporary treehouse, the 7th Room Treehotel may be your new favorite getaway. Designed by Snøhetta—a design office that dabbles in landscaping, architecture, interiors, and brand design—the floating bungalow is tucked away in Northern Sweden and perfectly positioned for a sweeping view of the Northern Lights. The 7th Room is elevated by twelve 10-meter stilts and is beautifully built around the towering trunk of a pine tree.

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January 20, 2017

19 Most Creative Water Fountains From Around the World

Water fountains have a long place in our history. Dating back to the Ancient Roman times, these reservoirs were first designed with a purely practical purpose—for holding precious drinking water and bathing. These early fountains were uncovered, free standing, and placed along the street for public consumption. (Wealthier folks also had them in their homes.)

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