Pantone Rainbow by Bates 141

Pantone Rainbow by Bates 141Title: Pantone Rainbow
Art direction by: Bates 141

What I Like About It: This Pantone rainbow was a promotion designed by Bates 141 for a Basheer Graphic Books campaign on a college campus. The goal was to convince college students and faculty that “Pantone has the most color selection for their printing guidance”. So they created a 8 x 4.5 meter rainbow made of more than 5,000 Pantone color chips and placed it in the middle of the campus. This is a truly clever advertising campaign that was both well thought out and well executed. Campaigns like this attract attention and help spread the word about companies or products much quicker than conventional methods.

Chung Designs



January 18, 2017

31 Artists Who Transform Ordinary Paper Into Astonishing Works of Art

Paper is one of the great artistic chameleons. This easily accessible material that’s used in crafting incredible, gallery-worthy works of art is the same that contains crude sketchbook doodles never meant to see the light of day. It’s this fascinating dichotomy that entices creatives to experiment and use paper art as the centerpiece of their work. Depending on technique, paper can look wildly different.

Read Article


January 17, 2017

Romantic Man Builds a Vintage-Inspired Mechanical Toy for His Girlfriend

Long distance relationships are tough, but there’s one upside—you can make a really elaborate gift for your significant other without the risk that they’ll find out. Redditor gsxr93 used this to his advantage when crafting the perfect birthday present for his girlfriend. “Every summer we spend tons of time hiking and enjoying the outdoors together,” he wrote in an Imgur post. Using this as visual inspiration, he created an automata, or mechanical toy.

Read Article


Get Our Weekly Newsletter