Visualizing Speed (2 pics)

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How exactly does one visualize speed? Ad agency Ogilvy & Mather Jakarta placed these “speedy” installations around town, which give the illusion that the UPS delivery man is traveling so fast, you can barely see his blurry figure. The campaign is not only creative, it's extremely effective.

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Credits: Advertising Agency: Ogilvy & Mather Jakarta, Indonesia Creative Directors: Gary Caulfield, Millaty Ismail, Alfa Aphrodita Copywriters: Gary Caulfield, Stevie Sulaiman Art Directors: Nicholas Kosasih, Alfa Aphrodita Photographers: Handri Karya, Heru Suryoke. Prop Thanks Thinkpositive, for the tip! via ads of the world, creative criminals

 

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