Reality Sucks

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In an often contrived way, movies are completely unrealistic. In fact, certain scenes are obviously created to warm your heart or make you cry. Well, we can't blame the movie studios because, most of the time, reality sucks. Agency Duval Guillaume made light of this fact and created these hilarious ads for Utopolis Cinemas. See how they put their own spin on famous scenes from Titanic and Free Willy.
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Credits:
Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Directors: Geoffrey Hantson, Dirk Domen
Copywriter: Sam De Vriendt
Art Director: Bart Gielen
Account Team: Matthieu De Winter, Jonathan Moerkens
Photographer: Kris Van Beek
Contact client: Tanja Piessens

Utopolis website
via [Ads of the World]

Eugene Kim

Eugene Kim is the Editor-in-Chief of My Modern Met. In May, 2008, he co-founded the website to create one big city that celebrates creative ideas. His mission is to promote a positive culture by spotlighting the best sides of humanity—from the lighthearted and fun to the thought-provoking and enlightening.
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