Creative Ads Show Life’s Twists and Turns
How does a large life insurance company show that they offer policies for life's most unexpected surprises? They work with a few ad agencies to come up with some creative ads like this. Called Life's Turns In a Sentence, these six scenarios merge two completely different scenarios together, making you stop and think. Their tagline? “For all life's twists and turns: Flexible financial plans.” Brilliant.













































































