You’re probably hearing buzzwords like content marketing more and more, as advertisers are turning away from standard marketing to get the word out about their products. But what does this have to do with you as a creative? In a word—everything. But the good news is, by virtue of what you do, you’re probably well ahead of traditional advertisers. So what is content marketing, exactly?
Effective communication can be difficult for many of us.
Whether you're just starting out or you're a seasoned professional, understanding how to price your services or products can be...
Are you an expert photographer who's interested in politics? If you answered yes, you're in luck because the Department of Homeland Security has just recently posted a position for a photographer. You have until December 29, 2017 to apply for this position of a lifetime, which is listed on USAJOBS, the official employment website of the US Government. So what does the full-time position entail?
When transitioning into a creative career, it's not enough to simply think “I want to be an artist” or “I...
If you work as a creative, you will most likely receive a commission at some point in your career.
If you’re a creative, chances are you’ve asked yourself “How does X manage to always get their projects to go viral?” While it once seemed like an impossible task to create viral art featured on the top art blogs or best photography sites without the help of PR professionals, this age of social media has made it realistic for individuals to get their work out there while riding solo.
One of the most important aspects of marketing your creativity is a successful newsletter.
It’s no exaggeration that social media has changed the way we live.
So you've made the leap into a creative career, have your website set up, and are ready to sell your art or services online. But how do you get a following that can take your career to the next level? Marketing is one of the most important aspects to any profession, but particularly if you are working freelance as a creative. It's essential to get your marketing right in order to reach your potential.
More than ever, our definition of the workplace is changing.
Whether you’re working in a creative industry or are aspiring to be in one, sites like Creative Boom will help...