May 5, 2009

Guerilla Ad: Rona Collects Apple’s Leftover Paint

A spectacularly brilliant idea! Rona, the largest Canadian retailer and distributor of hardware, renovation and gardening products, recently announced their used paint recovery program across its stores. “This new program for municipal hazardous or special waste, often called ‘household hazardous waste,' will help ensure that consumer products such as left over paints and solvents are collected so they can be reused and recycled,” said Glenda Gies, Executive Director of Waste Diversion Ontario.

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April 30, 2009

A Sweet Innocence – Artist Chris Appelhans (14 Total)

Dance Bot Chris Appelhans is a young artist and illustrator who's drawn everything from Coraline to Monster House. He creates honest, simple and innocent drawings that bring out our childhood memories. You can see his take on a modern day Alice in Wonderland on his website or see a collection of a few of my favorites below.

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April 25, 2009

The Mysterious Woman Behind the Pinkberry Brand

By now you may have heard about the incredible story behind the phenomenon that is Pinkberry. If not, here's the quick synopsis. Korean woman named Shelly Hwang is a USC graduate who ran two unsuccessful franchises before opening Pinkberry. She partners with Young Lee, a South Korean bouncer (yes, Korean men are badass) turned architect (weird career change) and tried to open a teahouse in West Hollywood in a 600 sq. ft.

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