Toys

March 20, 2025

LEGO Unveils a New Beauty and the Beast Castle Set for Disney-Loving Adults

Many people associate Disney with childrenโ€™s movies, but the truth is that its films, characters, and parks have millions of adoring adult fans. Tapping into this demographic, LEGO has brought together the charm of fairy tales with the challenge of their detailed architecture models in a brand new Beauty and the Beast Castle set. Created in collaboration with The Walt Disney Company, the 2,916-piece set is recommended for ages 18+.

Read Article


February 13, 2025

LEGO Set Lets You Recreate Robert Indianaโ€™s Famous โ€˜Loveโ€™ Sculpture in Time for Valentineโ€™s Day

In 1970, Robert Indiana designed his first monumental LOVE sculpture in Cor-Ten steel. More than 50 years later, these sculptures continue to decorate countless cities across the United States, cementing themselves as one of the worldโ€™s most recognizable and beloved typographic designs. Now, LEGO offers the opportunity to recreate this pop art icon inside your own home.

Read Article


December 21, 2024

Watch 10,000 LEGO Bricks Go Against a 300-Ton Hydraulic Press in a Match for the Ages

LEGO blocks may be tiny, but they are definitely mightyโ€”just ask anyone who has ever stepped on one. Since humans seem to be no match for a single block or a dozen, the team at Hydraulic Press Channel appears to have found a worthier competitor in their heavy machinery. To measure the strength of LEGOs, they built a slab of 10,000 blocks and tested it against their 300-ton hydraulic press.

Read Article


November 22, 2024

Mattel Honors EGOT Winner Rita Moreno With Her Own Barbie Doll Ahead of Her 93rd Birthday

In 1962, actress Rita Moreno made history as the first Latina woman to win an Academy Award, earning the nod for her breakthrough role in West Side Story. Fifteen years later, she became the third person to ever be an EGOT winnerโ€”that is, someone who has won the four major American performing art awards (Emmy, Grammy, Oscar, and Tony).

Read Article