We've seen celebs and models posing with adorable little puppies or cute kittens before, but stripping down and hugging a fish is definitely a new approach to portraiture! Recently, British organization FishLove hired French photographer Denis Rouvre to develop this eye-catching campaign promoting sustainable fishing.
The crisp, clean images highlight the beauty of the human body set gracefully against the rare, up-close details of all kinds of fish. The stark contrast raises an awareness of the importance of safe fishing practices in order to maintain a healthy ocean and a thriving sea life for future generations.
FishLove explains the motivation behind the project: “The global marine ecosystem will collapse within a generation if unsustainable fishing practices are allowed to continue,” and “with the right political decisions, we can save our seas so that they will be teeming with life for generations to come.”
Jeany Spark, Stone Bass
Caroline Ducey, Barracuda
Joanna Bergin, Mackerel
Serge Hazanavicius, Grey (thick lipped) Mullet
Jean-Marc Barr, Mako Shark
Melanie Bernier, European Eel
Aure Atika, Spotlight Parrotfish
Nickolas Grace, Red Mullet
Olivia Williams, Sabre Fish
Thomas Dutronc, Dusky Grouper