Astonishing Painted Bodies Form a Mangled Car

Adelaide-based artist Emma Hack uses her expertise skill at body painting for this jarring anti-speeding campaign for Motor Accident Commission, as conceived by advertising agency Clemenger BBDO Adelaide. The campaign depicts a mangled car that is actually made of carefully positioned human bodies. There are seventeen men and women within the anamorphic image of a car that has clearly been in an accident with up to five layers of paint coating their bodies.

Hack, who is probably best known as the body painter for Gotye’s “Somebody That I Used to Know” music video, took eighteen painstaking hours to complete the ambitious visual and says, “Technically, it’s probably the most difficult job I have ever done. It’s quite magical how it’s turned out.” It is not only an expertly executed optical illusion, but one with a hard-hitting message to add awareness to the Crash Puzzle campaign. The campaign seeks to impress upon people the detrimental effects of exceeding the legally set speed limits of any given area and how can lead to hazardous and life-threatening results that winds up involving a lot more than just the people in the car. Friends and family members become part of the giant crash puzzle, as depicted in this powerful project.





Emma Hack website
via [Bhakta’s Weblog, adelaidenow]



January 18, 2017

Amazing Photo Captures Thousands of Birds on Snowy Treetops

Snow covered trees are always eye catching, but CSI Walker Berg of the Portland Police Bureau was in for an exceptional view when he glanced out his window. Thousands of black starlings had congregated on the tree tops, creating a surreal scene that looks a bit like sesame rice. Fortunately for us, Berg grabbed his Nikon D700 and snapped this incredible image before the murmuration of starlings flew off.

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January 17, 2017

Former Industrialized Area in Belgium Transformed Into Futuristic Eco-Village

Belgian ecological designer Vincent Callebaut is a master of green sustainable architecture. With his new conceptual project, he creates yet another environmentally sensitive fantasy land, this time transforming Brussels’ historic Tour & Taxis. The resulting concept is a sleek, futuristic eco-village that any young professional would love to call home. As a former industrial site, Tour & Taxis was once a symbol of the golden age of Industrialization, and its approximately 100 acres (40 hectares)

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