Insurance Company Hands Out Glasses Designed To Avoid Eye Contact With Gorillas After Incident at the Zoo
Conservationists know that gorillas are not fond of eye contact. Though eye contact may seem like an opportunity to bond among humans, gorillas perceive this action as a threat or being taunted. This was made abundantly clear nearly 20 years ago during a harrowing episode at a zoo in Rotterdam. In turn, the shocking ordeal inspired one of the cheekiest marketing stunts of all time.