Every good graphic designer knows that there are certain fundamental rules to follow when creating something new. Turkish graphic designer Efil Trk decided to visually communicate these ideas through her series, entitled The Principles of Design.
For each poster, Trk arranged a clean, geometric paper art composition on a simple gray background. Her series draws upon creatively arranged shapes, forms, and textures to describe how artists should plan to incorporate certain elements within their artwork.
The posters visually convey each of ten select core values, including balance, hierarchy, pattern, rhythm, space, proportion, emphasis, movement, contrast, and unity. Additionally, purposeful typography, set below each colorful arrangement, is used to explain the expectations of each fundamental idea.