ZEISS Unveils Its First Full-Frame Camera Integrated With Lightroom for Easy Editing

ZEISS ZX1 Mirrorless Full Frame Camera

ZEISS, a well respected German manufacturer of optical systems and medical devices, has announced a camera concept that is an intriguing entry into the mirrorless camera field. Developed in-house, the ZEISS ZX1 is a mirrorless full-frame camera that integrates Adobe Lightroom for seamless editing in camera.

The 37.4-megapixel sensor is paired with an integrated ZEISS Distagon 35 mm f/2 T for high-quality optics. The end product allows for the incredible image quality that ZEISS is known for with the ease of using a smartphone. And while it's unfortunate that the lens can't be switched out, the ZX1 more than makes up for it with other features.

“We know that we [are] exploring new ways and initially addressing a special target group with the ZEISS ZX1. With our concept, we are focusing on ambitious, professional creatives who want to produce their photographic experiences quickly and efficiently, and inspire as many people on the Internet as possible. This requires a streamlined workflow in addition to high-end features. This is exactly what the concept of the ZEISS ZX1 offers,” explains Jörg Schmitz, Head of the Consumer Products business group at ZEISS.

ZEISS ZX1 Mirrorless Full Frame Camera

In a fairly compact body, the ZX1 has 512 GB of internal storage. This means you can throw out your SD cards and still take approximately 50,000 JPGs or 6,800 RAW (DNG) photos without running out of memory. The sleek, minimal design plays into the integrated technology of the camera. Aside from the top dials, it's really the 4.3″ multi-touch display that allows you to tap into all of the camera's features.

It appears, aside from basics like ISO and shutter speed, that the core functions are controlled from the touch display. The ZX1 comes integrated with Adobe Photoshop Lightroom CC, so that RAW images can be edited directly onscreen. WiFi capabilities mean you can then post your edited images directly online and even sync them with Lightroom on your desktop.

ZEISS ZX1 Mirrorless Full Frame Camera

It's these details, together with a thoughtful, ergonomic design, that elevate the camera from your regular point and shoot. ZEISS's decision to release the ZX1 is interesting when one considers that they don't have a digital camera line on the market at the moment. While the company's press release calls it a “concept,” it also states that the ZEISS ZX1 will be available with select dealers in 2019.

With all the resources used for an in-house development, it's hard to imagine that this won't be the first in a series of models. ZEISS will announce pricing closer to launch, but some publications have already noted that comparable cameras retail for about $3,000. If you want to be informed of when the camera will become available, you can sign up for notifications on the ZEISS ZX1 website.

Learn more about the ZEISS ZX1 mirrorless full-frame camera in this short video.

ZEISS: Website | Facebook | Twitter

All images via ZEISS.

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Jessica Stewart

Jessica Stewart is a Staff Editor and Digital Media Specialist for My Modern Met, as well as a curator and art historian. Since 2020, she is also one of the co-hosts of the My Modern Met Top Artist Podcast. She earned her MA in Renaissance Studies from University College London and now lives in Rome, Italy. She cultivated expertise in street art which led to the purchase of her photographic archive by the Treccani Italian Encyclopedia in 2014. When she’s not spending time with her three dogs, she also manages the studio of a successful street artist. In 2013, she authored the book 'Street Art Stories Roma' and most recently contributed to 'Crossroads: A Glimpse Into the Life of Alice Pasquini'. You can follow her adventures online at @romephotoblog.
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