World’s Cutest Fishmonger Has Four Legs Up on the Competition

Cat in Funny Outfit

In business, to rise above the competition, you’ve got to have a leg up—or four. A street vendor in Vietnam has figured out an ingenious way to get himself noticed, and it’s an advantage that we could never gain. The fishmonger is a cat! Known as Dog, the 3-year-old feline accompanies his owner Le Quoc Phong to the local marketplace. Dog is always dressed in stylish attire that makes him look like he means business. After witnessing his charms, how could you not buy a filet of fresh fish from him?

It turns out that Dog is well-suited for the spotlight. “My little cat loves taking pictures. He’s also very cooperative when wearing the costumes.” Phong says. It’s what earned him the name Dog in the first place—he acts like a dog, even down to the way he breathes.

Dog’s fashion sense and laid-back personality have earned him loads of attention. (“He also has a lot of girlfriends and a lot of children in the country,” Phong explains.) You can also include the rest of the world, where his pictures of being at the fish market have gone viral.

Although Dog’s yellow satin ensemble and floppy hat are garnering a bulk of the attention, it’s not all that he wears. Phong’s newly-establish Instagram shows the cat in clothes and wearing a variety of costumes, from police officer to pirate.

Meet Dog, the world's cutest fishmonger.

Cat in Funny Outfit

The cat in clothes is a savvy businessman…

Cat in Funny Outfit

… he's in charge…

Cat in Funny OutfitCat in Funny OutfitCat in Funny OutfitCats in Funny Clothes

… and surveys the competition.

Cats in ClothesCats in Funny Clothes

Dog also diversifies his offerings…

Cats in ClothesCats in Funny Clothes

… and isn't afraid to rock new looks every once and a while.

Cats in Funny ClothesCats in Funny ClothesCat in ClothesLe Quoc Phong: Facebook
Dog the Cat: Instagram

h/t: [Bored Panda]

All images via Le Quoc Phong.

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Sara Barnes

Sara Barnes is a Staff Editor at My Modern Met, Manager of My Modern Met Store, and co-host of the My Modern Met Top Artist Podcast. As an illustrator and writer living in Seattle, she chronicles illustration, embroidery, and beyond through her blog Brown Paper Bag and Instagram @brwnpaperbag. She wrote a book about embroidery artist Sarah K. Benning titled 'Embroidered Life' that was published by Chronicle Books in 2019. Sara is a graduate of the Maryland Institute College of Art. She earned her BFA in Illustration in 2008 and MFA in Illustration Practice in 2013.
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