Pantone Releases a New Shade of Deep Purple in Honor of Prince

Pantone Purple Rain Prince Love Symbol 2

To honor late legend Prince, Pantone has released a new custom color: Love Symbol #2. Named after the singer-songwriter's iconic emblem and inspired by his signature Yamaha piano and film, Purple Rain, the deep shade of purple perfectly captures the spirit of the master musician.

The recently released hue was developed by the Pantone Color Institute in collaboration with Prince's estate. While its official label is PANTONE PQ-7448C, it has been nicknamed Love Symbol #2 as a reference to Mitch Monson‘s well-known design. A combination of the symbols for male and female genders, the imagery embodies Prince's open-minded approach to love and life—a sentiment also evident in his signature style and celebrated discography.

Also known for his colorful stage presence, this new Pantone color is an apt way to honor Prince following his unexpected passing last year. We are honored to have worked on the development of Love Symbol #2, a distinctive new purple shade created in memory of Prince, ‘the purple one,'” Laurie Pressman, the Vice President of the Pantone Color Institute says. “A musical icon known for his artistic brilliance, Love Symbol #2 is emblematic of Prince’s distinctive style. Long associated with the purple family, Love Symbol #2 enables Prince’s unique purple shade to be consistently replicated and maintain the same iconic status as the man himself.”

To commemorate the colorful spirit of Prince, Pantone has released a new shade of purple called Love Symbol #2.

Pantone Purple Rain Prince Love Symbol 2

Pantone: Website | Facebook | Instagram | Twitter
h/t: [dezeen]

All images via Pantone.

Related Articles: 

Pantone Color Wheel Celebrates the Queen’s Diamond Jubilee

First New Blue Pigment in Over 200 Years is Being Made into a Crayon

New Color Wheels of Popular Music and Songs

Kelly Richman-Abdou

Kelly Richman-Abdou is a Contributing Writer at My Modern Met. An art historian living in Paris, Kelly was born and raised in San Francisco and holds a BA in Art History from the University of San Francisco and an MA in Art and Museum Studies from Georgetown University. When she’s not writing, you can find Kelly wandering around Paris, whether she’s leading a tour (as a guide, she has been interviewed by BBC World News America and France 24) or simply taking a stroll with her husband and two tiny daughters.
Become a
My Modern Met Member
As a member, you'll join us in our effort to support the arts.
Become a Member
Explore member benefits

Sponsored Content