Crayola Launches ‘Colors of the World’ Crayon Set to Represent 40 Different Skin Tones

Crayola Colors of the World

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Kids’ art materials don’t always allow for children to accurately depict diversity when drawing people, leaving many feeling unrepresented. That’s why Crayola recently announced a set of new crayons called Colors of the World. This inclusive set features 40 different skin tones, representing a full spectrum of human complexions.

Working with real people to develop each shade, Crayola started with the lightest and darkest hues as starting points. It took around 3 months to finalize the 24-color palette, which now features a wide range of “light to deep shades” for children to choose from, as well as undertones like “rose,” “almond,” and “golden.” A larger, 32-pack has also been designed to include 8 additional shades for eyes and hair. There's even a Colors of the World coloring book, allowing young artists to “color their way across the globe.”

“With the world growing more diverse than ever before, Crayola hopes our new Colors of the World crayons will increase representation and foster a greater sense of belonging and acceptance,” says Crayola CEO Rich Wuerthele. “We want the new Colors of the World crayons to advance inclusion within creativity and impact how kids express themselves.”

Both the 24-pack and 32-pack crayons are available to pre-order now, exclusively at Walmart.

Crayola recently announced a set of new crayons—called Colors of the World—that features 40 skin tones.

Crayola Colors of the WorldCrayola: Website | Facebook | Instagram
h/t: [Nerdist]

All images via Crayola.

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Emma Taggart

Emma Taggart is a Contributing Writer at My Modern Met. Originally from Northern Ireland, she is an artist now based in Berlin. After graduating with a BA in Fashion and Textile Design in 2013, Emma decided to combine her love of art with her passion for writing. Emma has contributed to various art and culture publications, with an aim to promote and share the work of inspiring modern creatives. While she writes every day, she’s also devoted to her own creative outlet—Emma hand-draws illustrations and is currently learning 2D animation.

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